The newly launched MINI Cooper Oxford Edition in India celebrates 25 years of production with exclusive features and a price of Rs 55.50 lakh.
The BMW Group has unveiled the MINI Cooper Oxford Edition in India, a special edition model that commemorates the 25th anniversary of modern MINI production at the brand's Plant Oxford in the UK. Priced at Rs 55.50 lakh (ex-showroom), this limited-run model is already available for booking at authorized dealerships, with deliveries commencing immediately.
Design Highlights and Customization
This exclusive edition is built on the well-appointed Favoured Pack, reflecting the heritage of the iconic UK manufacturing site. The Oxford Edition is characterized by distinctive Union Jack styling both inside and out, enhanced by two vibrant exterior paint options: Indigo Sunset Blue and Chilli Red.
To enhance its on-road recognition, several unique design features accompany these color schemes, including:
- A striking white roof embellished with a bold Union Jack graphic.
- Matching white mirror caps for a cohesive look.
- Sporty red and white body stripes accentuating the vehicle's silhouette.
- A historic crossed-flags emblem elegantly positioned on the tailgate.
- Eye-catching 18-inch Slide Spoke two-tone alloy wheels adorned with bespoke hubcaps and tire valve covers.
- Customizable LED headlights and matrix taillights featuring three varied digital light signatures to enhance night-time visibility.
Inside, the British theme continues with flag motifs on the steering wheel, tailored floor mats, and custom door sill plates. Passengers and drivers alike will enjoy JCW Sport Seats covered in premium Vescin Black upholstery, which come equipped with power adjustments and a massage function for the driver's comfort.
Advanced Tech and Sustainable Choices
A departure from traditional luxury, the interior incorporates high-quality recycled knitted fabrics throughout, replacing leather and chrome. Central to the cabin's innovation is a stunning 240mm circular OLED touchscreen displaying the latest MINI Operating System 9. This state-of-the-art system incorporates:
- A Head-Up Display (HUD) that projects critical driving information onto the windshield for enhanced convenience.
- A premium Harman Kardon surround sound system for an immersive audio experience.
- Wireless charging options for smartphones, compatible with both Apple CarPlay and Android Auto.
- An Intelligent Personal Assistant that facilitates voice commands and offers over-the-air software updates.
- A panoramic glass roof that increases the sense of space within the car.
- An innovative fisheye cabin camera that allows occupants to capture memories on the go, enhancing the driving experience.
The MINI Digital Key Plus feature allows users to control vehicle access using their smartphones. This technology can be shared with friends and family while automatically saving individual preferences for seating and mirrors.
Performance and Handling
Under the hood, the MINI Cooper Oxford Edition is powered by a robust 2.0-litre four-cylinder twin-scroll turbo petrol engine, delivering a spirited 204 hp and 300 Nm of torque. Power is transmitted to the front wheels through a swift 7-speed dual-clutch Steptronic Sport automatic transmission, resulting in impressive acceleration: it can sprint from 0 to 100 km/h in just 6.6 seconds and achieve a top speed of 242 km/h.
To complement its performance, the Oxford Edition features an adaptive suspension system and heavy-duty JCW Sport Brakes, ensuring that it handles both casual drives and spirited cornering with ease. The driver can tailor the driving experience through individual modes such as Go-Kart, Green, and Vivid, each altering the car's exhaust sound, steering weight, ambient lighting, and display graphics accordingly.
Safety and Convenience Features
Safety remains a paramount concern for MINI, and the Oxford Edition comes equipped with comprehensive safety measures. It includes:
- Full front and side curtain airbags to protect all passengers.
- ABS with Brake Assist, Dynamic Stability Control (DSC), and Cornering Brake Control (CBC) for enhanced driving safety.
- A rearview camera for improved parking visibility.
- Tire pressure monitoring to keep tire health in check.
- Cruise Control and Parking Assist for easier driving experiences.
Additionally, the Smart Comfort Access feature allows for automatic locking and unlocking as the driver approaches or walks away from the vehicle, enhancing convenience.
The MINI Cooper Oxford Edition is more than just a commemorative model; it blends performance, style, and advanced technology, making it a compelling choice for buyers who appreciate both heritage and innovation in their vehicles.
